Talent Is Never Enough

Discover the 13 Choices That Will Take You Beyond Your Talent

by John C. Maxwell

"The choices people make—not merely the skills they inherit—propel them onto greatness."
Explore the 13 Principles

Transform from Talent to Talent-Plus

New York Times best-selling author Dr. John C. Maxwell reveals that talent alone is never enough. Some talented people reach their full potential, while others self-destruct or remain trapped in mediocrity. What makes the difference?

Maxwell shares thirteen crucial choices that can transform anyone from having talent alone to becoming a "talent-plus" person who truly stands out.

The 13 Principles

1. Belief Lifts Your Talent

The foundation of achievement starts with believing in yourself and your abilities.

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2. Passion Energizes Your Talent

Passionate people have the energy and grit to go the extra mile.

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3. Initiative Activates Your Talent

Nothing happens without taking the first step and making things happen.

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4. Focus Directs Your Talent

Concentration on specific goals channels your abilities in the right direction.

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5. Preparation Positions Your Talent

Proper preparation sets you up for success when opportunities arise.

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6. Practice Sharpens Your Talent

Deliberate practice continuously improves and refines your abilities.

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7. Perseverance Sustains Your Talent

Persistence through obstacles keeps you moving toward your goals.

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8. Courage Tests Your Talent

Bravery in the face of challenges reveals the true extent of your abilities.

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9. Teachability Expands Your Talent

A continuous learning mindset opens doors to unlimited growth.

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10. Character Protects Your Talent

Strong character serves as the foundation that protects your abilities.

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11. Relationships Influence Your Talent

The connections you build significantly impact your potential for success.

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12. Responsibility Strengthens Your Talent

Taking ownership and accountability enhances your capabilities.

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13. Teamwork Multiplies Your Talent

Collaboration with others exponentially increases what you can achieve.

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About John C. Maxwell

John C. Maxwell is a #1 New York Times bestselling author, coach, and speaker who has sold more than 21 million books in fifty languages. He has been identified as the #1 leader in business by the American Management Association® and the most influential leadership expert in the world by Business Insider and Inc. magazine.

As the founder of The John Maxwell Company, The John Maxwell Team, and EQUIP, his organizations have trained more than 5 million leaders worldwide.